by Chaye Eichenberger | Feb 23, 2021 | Hybrid Events, Event Strategy, OVATION Events
Before we dive into the competitive advantages of a hybrid event experience, let’s clarify what we mean by hybrid events. Hybrid events are, quite simply, a mix of live and virtual events. You take your live event, complete with an audience, content, and more,...
by Chaye Eichenberger | Feb 15, 2021 | Event Strategy, Event Teams, Technology
What can you do differently to increase the power behind your virtual events? We think it starts with having the right event team in place to help virtually produce and support the event. And while virtual and in person events share similarities, they’re still...
by Chaye Eichenberger | Feb 8, 2021 | Event Strategy, Event Marketing, OVATION Events, Technology, Virtual Event Production
Who’s On Your Team? Have you picked the right team to produce and deliver your events? Are there any gaps in these event roles and expertise? The level of engagement audiences want is still on the rise and technical requirements to bring them what they want can...
by Chaye Eichenberger | Jan 27, 2021 | Event Content, Event Strategy
With a growing reliance on technology in virtual events, marketers are regularly searching for new ways to heighten the engagement of their virtual audiences. In short, some think this means doing things bigger and better, while others religiously stick to the...
by Chaye Eichenberger | Jan 20, 2021 | Event Strategy, Event Marketing
Events are an amazing opportunity to bring your brand experiences to life, but nailing your brand identity at events can be a challenge. What propels you forward in your respective industry? Is your brand inspiring? Does it tell a great story? It’s important that your...